Frontiers Brand Knowledge and Organizational Loyalty as Antecedents of Employee-Based Brand Equity: Mediating Role of Organizational Culture
Symmetry, Free Full-Text
New Approach of Assessing Human Errors in Railways
Actors that have participated in shaping the framework of CSR (Morsing
Measuring Brand Equity
Identifying the Key Dimensions of Consumer-based Brand Equity Model: A Multivariate Approach
Dimensions of Brand Knowledge, Keller (1993).
Keller's Brand Equity Pyramid
Keller sbm3 02
Brand auditing and the development of the brand salience management model of the Statistics Study Program, Journal of Innovation and Entrepreneurship
Figure 3 from Determinants of Brand Equity from the Consumer's Perspective: A Literature Review
Software Radio Architecture Evolution: Foundations, Technology Tradeoffs, and Architecture Implications