Dimensions of brand knowledge (Keller, 1993, 7).

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Frontiers Brand Knowledge and Organizational Loyalty as Antecedents of Employee-Based Brand Equity: Mediating Role of Organizational Culture

Symmetry, Free Full-Text

New Approach of Assessing Human Errors in Railways

Actors that have participated in shaping the framework of CSR (Morsing

Measuring Brand Equity

Identifying the Key Dimensions of Consumer-based Brand Equity Model: A Multivariate Approach

Dimensions of Brand Knowledge, Keller (1993).

Keller's Brand Equity Pyramid

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Brand auditing and the development of the brand salience management model of the Statistics Study Program, Journal of Innovation and Entrepreneurship

Figure 3 from Determinants of Brand Equity from the Consumer's Perspective: A Literature Review

Software Radio Architecture Evolution: Foundations, Technology Tradeoffs, and Architecture Implications

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