Industry veteran Victoria’s Secret recently announced it will acquire digitally native lingerie brand Adore Me for $400 million. Victoria’s Secret is the world’s largest lingerie specialty retailer, operating 1,350 retail stores globally. Adore Me on the other hand was launched as a direct-to-consumer (DTC) brand
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Victoria's Secret abandons its scantily dressed Angels, saying they're no longer 'culturally relevant.' Activists and entrepreneurs will be the new faces of the brand, it says. - Yahoo Sports
Victoria's Secret Swaps Angels for 'What Women Want.' Will They Buy It? - The New York Times
Victoria's Secret scrubs the Angels from its stores in revamp
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Victoria's Secret Brings Back the Wings in New Campaign - Fashionista
Victoria's Secret Brings Back the Wings in New Campaign - Fashionista
Victoria's Secret Swaps Angels for 'What Women Want.' Will They Buy It? - The New York Times
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Victoria's Secret Brings Back the Wings in New Campaign - Fashionista
Victoria's Secret Brings Back the Wings in New Campaign - Fashionista