GSM is one of the most important terms to understand when shopping for bath and beach towels. Used for both cotton and bamboo fabric, GSM is a measure of weight that means “grams per square meter” expressed as a number. GSM is directly aligned with a towel’s quality, feel, and performance.
GSM is one of the most important terms to understand when shopping for bath and beach towels. Used for both cotton and bamboo fabric, GSM is a measure of weight that means “grams per square meter” expressed as a number. GSM is directly aligned with a towel’s quality, feel, and performance.
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