LiveWire, the one-time harbinger of Harley-Davidson’s electrified future, was relaunched last year as a standalone original equipment manufacturer (OEM) with the titular name of ONE gracing its only model offering.
> LiveWire, the one-time harbinger of Harley-Davidson’s electrified future, was
relaunched last year as a standalone original equipment manufacturer (OEM) with
the titular name of ONE gracing its only model offering. The financial
repercussion of this seismic rebranding was an MSRP decrease of $7,800 from
$29,799 to $21,999 for the ONE. That’s still a gagging spoonful to swallow for a
glorified urban commuter but at least it’s trending in the right direction.
The New Electric Company
It’s been a
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