The First Innovation Since the Bra was Invented – The Bra Lab

Can you believe there has been little to no innovation in your bras since they were invented?  We wanted to change that, so we did. This bra will open up a realm of possibilities from extended size ranges, over 80 sizes up to 36H, to greater multiway options and strap collections for tons of combinations.  
Can you believe there has been little to no innovation in your bras since they were invented?  We wanted to change that, so we did.

A Brief History of the Sports Bra

The Material Culture of the Sports Bra: Supporting Innovation and Femininity in Athletics — Coalition of Master's Scholars on Material Culture

made to measure bra company 1929 ad

A history of the bra

Who Invented Bras? The History Of Bras – WAMA Underwear

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Smart bra' to detect early-stage breast cancer •

Evelyn & Bobbie Beyond Seamless Wirefree Bra

Sports bra - Wikipedia

This Ultrasound Bra Could Detect Cancer Sooner