How Nike's 4/20 sneakers went from experiment to an iconic tradition

The brand’s weed-themed shoes have become popular not just among skaters, but also sneakerheads, collectors, and, of course, stoners.

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A closer look at Nike's 'PlayStation 5' PG5 sneakers

How Nike's 4/20 sneakers went from experiment to an iconic tradition

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Meet the weed activists giving fat joints to…

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How Nike's 4/20 sneakers went from experiment to an iconic tradition

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Nike's Aleali May 'Califia' Jordan 1 sets high bar for women sneakers

How Nike's 4/20 sneakers went from experiment to an iconic tradition

4/20

Nike's Aleali May 'Califia' Jordan 1 sets high bar for women sneakers

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